SMM Specialist (m/f/d) | Russian-speaking | Remote

Location: Remote, outside Russia and Belarus

Type: Full-time

Time zone: CET or within ±3 hours

About Transparent Hiring

Transparent Hiring is a one-stop recruitment and relocation agency for IT and digital professionals looking to work and relocate in Germany and other European countries. We support the entire process — from finding a job and securing a visa to finding housing and settling in.

We’ve been growing steadily for over 6 years, combining the flexibility of a startup with the reliability of an experienced international team.

We are looking for an SMM Specialist who can take ownership of day-to-day social media content and help us grow our Russian- and English-speaking audiences across Instagram, Threads, and other marketing channels.

This is a hands-on role for someone who understands social media beyond simply publishing posts. You should be comfortable coming up with content ideas, writing strong copy, creating visuals, and feel especially confident producing engaging Reels (from hooks and scripts to editing in CapCut.

What You’ll Do

• Manage day-to-day content for Instagram and Threads in Russian and English, with the possibility of expanding to TikTok in the future.
• Write engaging social media copy with strong storytelling skills, including captions, hooks, CTAs and Stories.
• Create and edit content across all formats (carousels, Stories, static posts), with a solid focus on producing engaging, well-paced Reels (concept, hooks, script, and CapCut editing.
• Develop content ideas and adapt relevant trends to our brand.
• Prepare visuals for landing pages, email newsletters and other marketing materials when needed.
• Use content performance metrics to improve future content.

What we’re looking for

• 2+ years of hands-on SMM experience.
• Fluent Russian and strong written English (B2/C1+).
• Strong skills in creating and editing Reels / short-form videos.
• Excellent copywriting and storytelling skills.
• Proficient in Figma, Canva and CapCut.
• Strong understanding of current SMM trends and platform mechanics across Instagram, Threads and TikTok.
• Good visual sense and attention to detail.
• Creativity and willingness to suggest and test new ideas.
• Ability to work independently, manage deadlines and take ownership of tasks.

It would be a plus if you have

• Experience with email marketing and newsletters.
• Background in recruitment, HR, relocation, career or other expert-driven industries.

Portfolio is required. Applications without a portfolio will not be considered.

What We Offer

• Work in a fast-growing startup where processes are still being built - your ideas can directly impact the outcome.
• The opportunity to grow as an SMM specialist and take on more responsibility over time.
• A wide range of tasks across content, visuals, and SMM - no routine “just posting” work.
• Creative freedom.
• Hands-on experience with real marketing goals and measurable results.
• Direct feedback from a team with real experience in the German hiring market.
• Strong portfolio cases you can use for future roles.

Test Task

As part of the selection process, you should be ready to complete a test task related to the role. The task is designed to understand how you approach content, copywriting and visual concepts.

How to Apply

Please send us:

• Your CV
• Portfolio is required (please make sure to include examples of both static/carousel content and Reels/short-form videos)

We are looking for someone who can take ownership of content, bring ideas to the table, and turn them into high-quality social media content — from the first idea to the final post.